Why is financial benchmarking so important? Simply put, every business needs a roadmap, a plan for getting from the initial stages all the way to the ultimate goal. Of course, for a plan to be successful it needs to take the specifics into consideration. This is where the financial analysis of benchmarking comes into play, as it can provide an accurate breakdown of your business’ current standing in relation to the road ahead. This process also extends to forecasting, as the distance between you and your goals, and the best ways to close it, are also addressed.
At its core, financial benchmarking provides you with a clear picture of your current progress toward the goals you have in place. Using precise data and detailed analyses of your business’ strategies and procedures, benchmarking can give you an accurate idea of how far you are from turning the visions you have for your company into reality. This financial analysis isn’t solely for perspective, however. It also serves to guide your plans with clearly defined goals and industry benchmarking that compares your business’ performance with the competition elsewhere in your market.
Analytical review software, such as Profitcents by Sageworks, allows for an accurate comparison to industry peers as well as the knowledge with which you can get ahead. With in-depth scrutiny of industry data, you can see challenges before they arise, and take advantage of trends by preparing ahead of time for shifts and changes in your market. If used properly, this information can actually win you a larger customer base.
Financial benchmarking also serves to:
Small business owners often experience difficulty in obtaining the information they need to compare themselves to the competition. This data shortage also impacts the effectiveness of a business strategy, as other questions can arise regarding items like the marketing budget, and how big or small it should be. This issue is much more common when it comes to small businesses, mainly because they do not possess the same resources boasted by bigger, publicly traded companies.
Businesses in this predicament, who are in dire need of cash flow advice and general guidance, can benefit from benchmarking data taken from other companies. The Alexander Group provides clients with this financial data, which demonstrates what other businesses prioritize in their budgeting. Analysis of everything from marketing expenses to administrative costs becomes as a guiding example as you seek to better structure your own operation.
Observing other companies’ margins can help you make the tough choices regarding the future of your own company. You’ll also be able to see if you’re really on the right pace for meeting your own expectations. The Alexander Group experts will sit down with you and figure out if your goals are obtainable, and whether you have the tools to reach them. Once we establish what your organization needs to look like to achieve your vision, that ideal image becomes part of the planning process. After establishing the game plan, we will hold you accountable for moving forward and putting it into effect.
The Alexander Group will cover every element of your business necessary to achieve your vision. As part of the benchmarking process, this can mean using regression analysis to project forward and establish what comes next. Whether it’s benchmarking, strategic planning or coaching for your general decision-making, The Alexander Group is fully qualified to help you move in the right direction. We’ll work with you to ensure your business supports your vision. Once a plan is ready to go, we’ll be there every step of the way to ensure things proceed the way they should.
Even if you’re a new business owner with a small operation, you have more resources at your disposal than you may realize. With The Alexander Group in your corner, you’ll be able to work past any obstacles and find the ideal route to success. Our decades of business experience have left us with expertise our clients can depend on, and we will leave no stone unturned as we work with you to achieve your dreams. To learn more about financial benchmarking, or for other forms of business advice that can aid your efforts, reach out to us online or give us a call at 636.352.3835 today!